“Twenty for 2012.” BluGre owner Gatchie Gatchalian works with a number of partners to make it possible. Gatchalian plans to put up no less than 20 stores in Singapore, Malaysia, United States and Australia this year. And their secret weapon, BluGre’s Durian coffee.
Economic Reality. In a capitalists world, competition consumes the pie if you step aside. The growing awareness to the coffee lifestyle BluGre started only meant more entrepreneurs taking advantage of the growing market. As the population of coffee drinkers increased in numbers, the coffee store populace also grew.
Just May of last year, BluGre faced a tough challenge when global leader Starbucks evaded Davao City. Gatchalian admitted the effect of the giant taking a splash in the Davao Market.
Survival of the Fittest. Despite competition, BluGre held its post. People kept going back to the blend BluGre offers and one of the undefeated best seller, Davao City’s Durian Coffee. And now, with Durian Coffee as its ammunition, BluGre is bound to invade the globe.